The news comes after Elon Musk had to refute claims that his company’s cars are spying on the Chinese people, and analysts are pondering the possibility that the arrival of a new contender in the EV market is a way to reduce Tesla’s influence in the Chinese market. After all, the Model 3 was the best-selling EV in China in 2020, but with Zeekr’s first car to be based on an interesting concept, the Model 3 may lose some market share.
But things won’t be easy for Zeekr, or indeed Tesla. Other Chinese groups that have started to show success in the country include Nio, Xpeng, and Li Auto, as well as Dongfeng Motor, which is partnered with Nissan and PSA Peugeot Citroen. While Zeekr plans to begin deliveries of its new vehicles in the third quarter of 2021, Dongfeng’s new EV brand Voyah could start delivering to Chinese customers as soon as July.